Untitled Document

C.V. / AWARDS

HISTORY

Freelance • NYC • 11/ 2013 – present
Experience Design Director

Creative thinker, designer, writer, storyteller, leader. Shaping brand experiences to be consistent, innovative, and responsive in ways that are aesthetically and strategically on point for both clients and their customers.

  • FreemanXP - Developed an authentic, optimistic and socially conscious global brand event portfolio for Sage that drives small businesses forward and 3x ROI for the client.
  • Jack Morton - Formulated creative strategy and strategic creative to activate a brand campaign across all platforms—traditional, digital, mobile, social, event—for EmblemHealth. Made Dell's $15MM future-focused event, DellWorld, a big, bold convergence of ideas and innovation. Won new business with Google Fiber, Sanofi, and UPS.
  • Independent - Worked with global coffee merchant, ED&F Man/Volcafe, to launch the biggest breakthrough brand since Starbucks, The Genuine Origin Coffee Project.
  • Amy's Kitchen, Central Park Conservancy, Dell, ED&F Man/Volcafe, EmblemHealth, Google Fiber, Part of the Solution (POTS), PricewaterhouseCoopers, Sage, Sanofi, UPS

    mcgarrybowen • NYC • 02/ 2008 – 11/ 2013
    Executive Creative Director

    Blurred the lines and obfuscated boundaries between digital and traditional advertising by seamlessly merging strategic and creative excellence in storytelling with the vision and ability to craft cross-channel narratives.

  • Led agency to numerous distinctions including Agency of the Year 2009/2011.
  • Won and retained flagship clients – Chevron, JPMorgan Chase & Co. (2008-2012).
  • Brought exponential increase to existing-client revenues year after year.
  • Successfully managed explosive departmental growth.
  • Shaped unique approach to creative process proven to achieve best overall results.
  • Established strong connections to A-list production houses and industry pros.
  • Acquired industry awards for mobile, social, and integrated campaigns.
  • Central Park Conservancy, Chase Cards (Freedom, Ink, Liquid), Chase Community Giving and the American Giving Awards, Chase Private Client, Chase Retail, Chevron, JPMorgan Chase & Co., J.P. Morgan, J.P. Morgan Asset Management, Kraft, Motorola, NewsCorp, Northrop Grumman, TEACH.org, U.S. Olympic Committee

    CDMi Connect • NYC • 10/ 2004 – 10/2007
    VP, Associate Creative Director

    Director of all online creative operations for over two dozen brands. Collaborated with multi-disciplinary staff to create top-flight, integrated marketing programs that connected brands to patients, HCPs, and sales professionals. Agency authority on usability, accessibility, new and next tech, branding, and color theory. Redefined departmental processes, monitored financials, and mentored by example.

    Representing a broad range of products and services for Amgen Inc., Boston Scientific Corp., Genentech Inc., Janssen Pharmaceutica, Novartis AG, Novo Nordisk A/S, Pfizer Inc., Serono S.A.

    NextLeft • LA • 12/ 2001 – 08/ 2004
    Design Director

    Designed and directed leading-edge campaigns for 75% of the agency's client roster. Assumed role of new technology leader and rich media expert. Acted as key figure in acquiring new business and growing current business with core account team. Coordinated project estimates, budgets, and staffing. Earned accolades as mentor and motivator.

    Alpo, Butterball, Chef Boyardee, Countrywide Financial, Fancy Feast, Healthy Choice, Hunts, Kyocera Wireless, Manheim Auto Auctions, Mighty Dog, Orville Redenbacher, Slim Jim

    marchFIRST • NYC • 04/ 1998 – 05/ 2001
    Manager, Development & Design

    Held a unique position that bridged art and production. Pioneered Flash as a viable and effective marketing tool and led new technology R&D. Earned over a dozen international awards for work on Audi and Saks Fifth Avenue. Work cited three times in One Show Interactive Vol. IV.

    Audi, Barnes & Noble, Credit Suisse, Fidelity, GE Capital, HVB Markets, InStyle, NTT DoCoMo, Saks Fifth Avenue, XO, Ziff-Davis, Zurich Financial

    EDUCATION

    John Carroll University • Cleveland, Ohio • 08/ 1990 – 01/ 1994 • Triple Major: B.A. Humanities, French, International Studies

    La Sorbonne • Paris, France • 01/ 1993 – 05/ 1993 • Certificat: Art History, Literature

    ETC.

    Guest Lecturer, SVA
    Guest Blogger, Agency Access The Lab
    Published Photographer
    Fluent French – reading, speaking, writing
    Ironman Triathlete