Creative leader, thinker, designer, writer, storyteller, and strategist working independently with clients who are looking to extend their brand in all media and get more 'awesome' out every idea.
Established a cross-disciplinary team to concept, create, and execute award-winning brand narratives in digital, traditional, social, mobile, direct, and experiential advertising for blue chip clients. Solutions seamlessly merged strategic, data-driven insights with creative excellence in storytelling to increase audience awareness, acquisition, and retention in new, unexpected ways.
Director of all online creative operations for over two dozen brands. Collaborated with multi-disciplinary staff to create top-flight, integrated marketing programs that connected brands to patients, HCPs, and sales professionals. Agency authority on usability, accessibility, new and next tech, branding, and color theory. Led numerous internal initiatives to formulate process, improve retention, and strengthen relations with vendors and partner agencies.
CLIENT LIST: Representing a broad range of products and services for Amgen Inc., Boston Scientific Corp., Genentech Inc., Janssen Pharmaceutica, Novartis AG, Novo Nordisk A/S, Pfizer Inc., Serono S.A.
Designed and directed leading-edge campaigns for 75% of the agency's client roster. Assumed role of new technology leader and rich media expert. Acted as key figure in acquiring new business and growing current business with core account team. Coordinated project estimates, budgets, and staffing. Earned accolades as mentor and motivator.
CLIENT LIST: Alpo, Butterball, Chef Boyardee, Countrywide Financial, Fancy Feast, Healthy Choice, Hunts, Kyocera Wireless, Manheim Auto Auctions, Orville Redenbacher, Slim Jim
Held a unique position that bridged art and production. Pioneered Flash as a viable and effective marketing tool and led new technology R&D. Earned over a dozen international awards for work on Audi and Saks Fifth Avenue. Work cited three times in One Show Interactive Vol. IV.
Audi, Barnes & Noble, Credit Suisse, Fidelity, GE Capital, HVB Markets, InStyle, NTT DoCoMo, Saks Fifth Avenue, XO, Ziff-Davis, Zurich Financial
John Carroll University • Cleveland, Ohio • 08/ 1990 – 01/ 1994 • Triple Major: B.A. Humanities, French, International Studies
La Sorbonne • Paris, France • 01/ 1993 – 05/ 1993 • Certificat: Art History, Literature
Various speaking engagements and creative juries
Fluent French – reading, speaking, writing